How Royal Canin® Individualis™️ nourished success with Told feedback?
How Royal Canin® Individualis™️ nourished success with Told feedback?
About
Royal Canin® Individualis™ is a personalized pet nutrition service by Royal Canin®. It allows veterinarians to create customized pet food based on the unique needs of dogs and cats. Veterinarians use an online tool to collaborate with pet owners, diagnose the animal's health profile, and recommend a bespoke pet food formula by Royal Canin to enhance overall health.
The challenge
Before using Told, the Royal Canin® Individualis™ team faced challenges collecting timely and actionable customer feedback. Their existing tools didn’t allow for fast iteration or seamless deployment across digital touchpoints. They needed a solution that would help them stay aligned with customer expectations, improve their product experience, and quickly identify areas for improvement.
The result
The implementation of Told on the Royal Canin® Individualis™ platform generated valuable insights. Veterinarians were highly satisfied, with a Net Promoter Score (NPS) above 75. Told also identified areas for UX improvement in the diagnostic feature. With these insights, the Royal Canin® Individualis™ team maintained satisfaction levels and created a roadmap for future development, prioritizing improvements that enhance user experience and conversion rates.
About
Royal Canin® Individualis™ is a personalized pet nutrition service by Royal Canin®. It allows veterinarians to create customized pet food based on the unique needs of dogs and cats. Veterinarians use an online tool to collaborate with pet owners, diagnose the animal's health profile, and recommend a bespoke pet food formula by Royal Canin to enhance overall health.
The challenge
Before using Told, the Royal Canin® Individualis™ team faced challenges collecting timely and actionable customer feedback. Their existing tools didn’t allow for fast iteration or seamless deployment across digital touchpoints. They needed a solution that would help them stay aligned with customer expectations, improve their product experience, and quickly identify areas for improvement.
The result
The implementation of Told on the Royal Canin® Individualis™ platform generated valuable insights. Veterinarians were highly satisfied, with a Net Promoter Score (NPS) above 75. Told also identified areas for UX improvement in the diagnostic feature. With these insights, the Royal Canin® Individualis™ team maintained satisfaction levels and created a roadmap for future development, prioritizing improvements that enhance user experience and conversion rates.
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Get started today!
Start integrating an online survey tool into your analysis process today to make the difference. No credit card required to try it out.
Get started today!
Start integrating an online survey tool into your analysis process today to make the difference. No credit card required to try it out.
Copyright 2025 Told, All Rights Reserved
Copyright 2025 Told, All Rights Reserved
Copyright 2025 Told, All Rights Reserved